VPI Blog

Is Your HR and Talent Acquisition Team Thinking Like Coca Cola?

Have you seen “Coca-Cola Bets the Farm on Content Marketing: Content 2020”? It’s all about the company’s marketing mission statement. As, Jonathan Mildenhall, the VP of Global Advertising Strategy and Creative Excellence stated, “All advertisers need a lot more content so that they can keep the engagement with consumers fresh and relevant, because of the …

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March 12 Webinar Hosted by 4Good.org: Maximizing Millennials – Getting What You Want from Gen Y

  Access the FREE White Paper Here: From Jitterbug to Twitter: Motivating Each Generation To Buy Into Your Mission Thank you for joining us on the webinar. Excerpt from this white paper: “Communicating effectively is a most desired skill and yet we mess it up all the time! Whether we are communicating individually — face-to-face, via …

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Dealing with Difficult People – It’s Difficult!

Sherri Petro, President and Chief Strategy Officer of VPI Strategies, represents VPI Strategies on the Expert Panel for Managing Americans. ManagingAmericans.com is a management blog with more than 300,000 monthly readers. Sherri contributes monthly to the Workplace Communication Skills Blog and is one of the most highly read columnists. Dealing with People Not Like Us – …

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Hey, Hot Head, Don’t Say It! 5 Steps to Better Emotional Intelligence

Sherri Petro, President and Chief Strategy Officer of VPI Strategies, represents VPI Strategies on the Expert Panel for Managing Americans. ManagingAmericans.com is a management blog with more than 300,000 monthly readers. Sherri contributes monthly to the Workplace Communication Skills Blog and is one of the most highly read columnists. This month’s article teaches 5 Steps to …

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Talk to Me In Pictures: Visual Communications

Sherri Petro, President and Chief Strategy Officer of VPI Strategies, represents VPI Strategies on the Expert Panel for Managing Americans. ManagingAmericans.com is a management blog with more than 300,000 monthly readers. Sherri contributes monthly to the Workplace Communication Skills Blog and is one of the most highly read columnists. This month’s article is “Talk to Me …

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