Is Your HR and Talent Acquisition Team Thinking Like Coca Cola?

Have you seen “Coca-Cola Bets the Farm on Content Marketing: Content 2020”? It’s all about the company’s marketing mission statement. As, Jonathan Mildenhall, the VP of Global Advertising Strategy and Creative Excellence stated, “All advertisers need a lot more content so that they can keep the engagement with consumers fresh and relevant, because of the …

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